Introducing the Psion 3D Urban Mobility Tech Market Map

April 22, 2022

Alain Gavin

Alain Gavin

Managing Partner - Chief Investment Officer

As a venture capital firm focused on 3D Urban Mobility, we’re privileged to have a panoptic view of the innovation happening in this sector, as it relates to the Space- and DroneTech ecosystems.

Our focus at Psion is on the emerging digital infrastructure that will be expanded over the next several years and will form the building blocks for this new mobility future.

The next era of mobility will be characterised by a series of transformations: an increase in device and vehicle connectivity, leading to a transition from manual operation towards autonomous control; an increase in the purchase of individual trips rather than vehicles, leading to less ownership and more sharing; a move from combustion towards electrification, most notably in urban areas. These changes will rapidly lead to the fundamental transformation of urban mobility infrastructures.

This fundamental transformation that is currently underway lead us to think differently about the way these technologies will interplay with each other – away from the siloed approach currently endemic in the industry.

We feel that it is important that the true extent of this innovation is captured in a manner that makes it easily digestible for players in both the industry sectors touched on and Venture Capital communities. It is for this reason that we’ve decided to publish our own Psion 3D Urban Mobility Tech Market Map.

Two Volocopters flying in to central Tokyo

Although others have previously attempted their own versions of what we call “2D” Mobility, we feel strongly that such efforts have significantly understated the richness of the evolving 3D Urban Mobility ecosystem by typically focusing on just the ground-based or air-based services and seeing no interconnectivity between the two. We see the two closely connected. Hyundai and others have recognised this. This video by Hyundai gives us a glimpse of a possible future, albeit incomplete in our opinion. 

For example, “Flying cars” or eVTOLs (electric Vertical Takeoff and Landing vehicles) will be flying as soon as 2024 in Europe, and probably even sooner in Asia. These, we predict, will be integrated into new 3D Mobility ecosystems along with delivery drones, autonomous ground vehicles etc.

Therefore, we think that looking at this innovation in the broader, soon to be interconnected ecosystem worldwide, needs to be represented and hence bringing to the forefront many of the areas which we at Psion believe hold the promise of transformational growth.

By aiming to capture the emerging companies at the forefront of the seismic changes affecting the broader mobility industry, our market map aspires to shed some much-needed light on the astonishing levels of innovation occurring ‘under the surface,’ enabling technologies right across the 3D Urban Mobility value chain.

We hope that our market map helps paint a clearer picture of what is in our view a still nascent, but nonetheless thriving ecosystem in which incumbent players are starting to take notice. Although 3D Urban Mobility may not yet have reached a true inflexion point, we believe the richness of this burgeoning ecosystem is indicative of what we see as a rapid transition to a world where utilisation of mobility assets will massively increase, leading to 10 fold drops in the cost of transportation, all playing out before the end of this decade.

Over the forthcoming years, we expect momentum to accelerate rapidly and that as and when this tsunami does truly break, it will unleash a wave of disruption the effect of which will be keenly felt far beyond just the trillion-dollar 3D Urban Mobility sector.


A word on our taxonomy and how we have looked to categorise each company.

We have limited our market map solely to start-ups / emerging companies rather than including some of the large incumbents that undoubtedly also operate in this market. We acknowledge the limitation of this. The same is true for the difficult decision to include each individual company in just a single category, despite the fact that many are active in multiple different market segments. We have sought to try and categorise each business on the basis of whatever we perceive as being the core element of their proposition.

We have not sought to include every company we’ve identified in our map – it is just a relatively small sample of the businesses we’ve engaged with to date. We will be looking to update the market map periodically, so we would love to hear from any companies that we may have overlooked or any that feel we have positioned them incorrectly on the map.

3D Mobility Map.
View Our 3D Mobility Map

What People Say About PSION

Alain went beyond imaginable limits with his ability and professional VC expertise to coordinate our fundraising activities at CyStellar. His capability to deeply understand our company’s vision and match it with the right investors was crucial in shortening the time to closing the investment.

Alain helped us with the investment strategy, corporate restructuring, pitch deck, building an investor funnel and following up with investors, supporting the due diligence process, term sheet negotiations and provide recommendation for legal, financial, and tax advisors.

He’s really made a difference in our start-up success to raise its first seed round!

I chose him to join our Board as independent Non-Executive Director where he continues to add value to the strategic direction of the company.

Peter Bunus

CEO and Co-Founder - CyStellar

It has been exceptional working with Alain over the past few months to develop Skyrora’s financial model and business plan. Alain quickly understood the key drivers of the business, and he was able to combine them with his deep knowledge of the investment industry to ensure our model is well received by investors. He paid detailed attention to intricacies, such as revenue recognition and worked hand-in-hand with us to resolve all difficulties. 

Alain went far beyond what was expected and put us on track to successfully close our funding round. I highly recommend him.

Victor Ivanenko

CFO – SKYRORA (Rocket company)

Alain carried out due diligence on a complex, fast moving business. He worked very long hours and his efforts exceeded the amount of time that was expected. 

He did a deeply researched analysis of the business involved and the sector that it was trading in, as a result of which we made an investment in the target company. In addition, he carried out due diligence on two other companies, a high technology business with several valuable patents based on the West Coast of the USA, and a company supplying communications solutions to the global railways sector. 

Alain and I are discussing several further opportunities of working together.

Simon Hunt

Fund manager

Alain possesses superior organisational, planning and interpersonal skills. As CEO of the business we began together, and as the primary partner in the enterprise, he demonstrated his ability to build and motivate a team, and guided the group towards creative goals and solutions. 

Alain involves others, encourages their strategies for finding solutions and secures maximum commitment from each team member. He also achieved good results when negotiating.

Personally, I find Alain to be a bright and engaging individual. He has a breath of international experience which I find particularly interesting and has a collegial manner which enables him to work effectively with others.

Michael Buxton

Co-investor & entrepreneur

Alain produced an Information Memorandum for Microbus for new investors, he was extremely diligent and picked up the complexity of what is a highly technical niche market very quickly. Market detail across Europe in the public safety market is limited but Alain managed to access detail that had previously been unattainable. 

He was also very knowledgeable in how to value this type of opportunity and tested these valuations from several directions. He was easy to work with but persistent in ensuring he produced the best possible results. I would recommend Alain to anyone requiring an in depth study of their business.

Reg Marsh

MD and COO in Growth & Turnaround businesses

It was a pleasure working with Mr. Gavin and observing his highly professional attitude and his remarkable energy and perseverance in the work he accomplished. He took initiative even on difficult issues to achieve needed results. His unique motivational drive and energy and collegial manner made him well accepted among those he worked with closely.

Dr. Roland Voigt


Alain is a wonderful person to work with. His support in Skyrora’s outreach to secure funding was invaluable. In countless calls, we worked out strategies together on how to approach investors. 

Alain always inspired me with his ideas and relentless energy to reach out to the right investors. He helped us to do a ground-up analysis of the competitive and market landscape and convince investors of the immense opportunity in the Space launch industry. 

I would warmly recommend him and am thrilled to have him on board and hope to work with him again to secure our next investment round.

Anfisa Anikushina

M&A, SpaceTech

DOWNLOAD our 5-step guide to investments

By submitting this form you agree that Psion Partners may use your information in accordance with its Privacy Policy

Oops! Something went wrong while submitting the form.
PSION Next-gen Venture Capital. Investment guide.PSION Next-gen Venture Capital. Investment guide.